Green Gecko Rebranding
This project was created for an assignment at MIAD, where we had to update the logo of an existing brand, create a style guide and stationery, and create environmental graphics. I chose Green Gecko because they're from my hometown and I thought the original logo could use an update. The main goals when designing the new logo was to give it more of a presence, look more intentional, and make it more memorable. I started with 40 different ideas for the logo design, then condensed these down to 4 different logo styles. I made the final logo using a combination of two of these.
Logo Design
Abstract Logo
Wordmark Logo
Lettermark Logo
Emblem Logo
Logo Lockup
Mobile Website UX Prototyping (Interactive)
Environmental Graphics
Style Guide and Stationery
Style Guide
